
Lulu Hypermarket Oman has ushered in the New Year with the launch of its much-anticipated Dream Drive 2026, a campaign aimed at rewarding customers while celebrating moments of national pride and togetherness across the Sultanate.
Launched in the spirit of Oman’s renewed Renaissance, the campaign coincides with the fifth Accession Day of His Majesty Sultan Haitham bin Tarik and leads into the holy month of Ramadan. Running from January 11 to March 21, 2026, Dream Drive 2026 brings excitement, gratitude and celebration to shoppers nationwide.
As part of the campaign, customers stand a chance to win eight MG RX9 Luxury 4WD vehicles (2026 model) as grand prizes, along with 40 other attractive gifts, including smart TVs, cooking ranges, refrigerators, washing machines and air fryers from Ikon. The promotion is valid across all Lulu outlets in Oman as well as on Lulu’s online platform.
Participation is simple and convenient. Customers who spend OMR 10 or more in a single bill can automatically enter the electronic raffle by providing their mobile number at checkout. Eligible shoppers receive confirmation via WhatsApp or SMS, and raffle coupons can be viewed through the Lulu App under the e-bills section. A total of eight electronic draws will be held during the campaign period.
Commenting on the launch, Shabeer K.A., Director of Lulu Hypermarkets – Oman, said the campaign reflects Lulu’s strong bond with the people of Oman. “Dream Drive 2026 holds special significance as it coincides with the fifth Accession Day of His Majesty Sultan Haitham bin Tarik, symbolising Oman’s continued progress and stability. As a brand that has grown alongside the nation, we are honoured to celebrate this important occasion with our customers. As we approach Ramadan, the campaign also reflects the values of gratitude, generosity and togetherness.”
Adding to the festive atmosphere, Lulu will introduce a wide range of special Ramadan offers and promotions, with attractive discounts on daily essentials such as beverages, frozen foods, fresh produce and grocery staples. Specially curated Ramadan Kits, featuring essential household items at affordable prices, will also be available to make Ramadan shopping easier and more convenient for families.
Customers can further benefit through the Lulu Happiness Loyalty Rewards Program, which offers instant savings, exclusive member-only prices and reward points on every purchase. Lulu has also upgraded its online shopping app, ensuring a smoother and more rewarding shopping experience, with all offers available both in-store and online.
With Dream Drive 2026, Lulu once again reaffirms its commitment to celebrating national milestones while delivering quality, value and happiness to communities across Oman.