Muscat: Vodafone Oman has signed a first-of-its-kind long-term partnership with Al Seeb club as the ‘Official Sponsor’ of its first football team. The coming together of the two powerhouse-brands will aim to leverage the inherent synergies between football and telecom to generate even greater value for the much-loved game, creating stronger community connections, impactful initiatives, and opportunities for skills-development.
Following the signing, Eng. Bader Al Zidi said, "Vodafone and Al Seeb Club are united by a shared love for football, echoing a passion that resonates across the country. This sponsorship isn't just about supporting a club; it's about doing things differently and breaking new ground. We're pioneers, the first private company to back a football club in Oman, setting a trail for others to follow, changing the game in the process.”
Youssef Al Wahaibi, Vice Chairman of the Board of Directorsof Al Seeb Football Club expressed the appreciation of the Club for Vodafone’s commitment and trust. He said, “This agreement does not only serve Al Seeb Club, but also has the best interest of Al Seeb community at heart. In addition to sponsoring the first football team, we are looking forward to what it will provide our Seebawi fans and will work alongside our partners to ensure a positive impact on Oman’s sports and football.”
Known as the ‘Emperor’ amongst fans, Al Seeb FC is a beacon of football excellence holding to its name several Sultan Qaboos Cup and Omani League championship winnings, in addition to being the first club in Oman to bring home the AFC Cup in 2022.
As the official sponsor, Vodafone will work hand-in-hand with Al Seeb Club management to deepen the connection with ‘Seebawi’ fans through a variety of exclusive fan engagement initiatives. From meet-and-greets to digital activations, these initiatives will enhance the overall fan experience and further solidify the partnership's impact.
Beyond immediate benefits for the club, the players and fans, Vodafone's strategic sponsorship will contribute significantly to the growth of Al Seeb Club and football in Oman. On the horizon are player and coaching development activations, training facility upgrades as well as international exposure support for the club and Oman.
The partnership Al Seeb Football Club is the one of several impactful social initiatives on the company’s horizon. In collaboration with its strategic partners, Vodafone aims to harness technology to bring together individuals, organisations and entities as one, enabling growth and development beyond the telecom industry in Oman.